Blog
Straight talk on
marketing that works.
Notes from real client work — fractional marketing leadership, GEO/AEO, church marketing, and getting sales and marketing to actually talk to each other.
July 2, 2026
Church SEO 101 — How Ministries Actually Show Up in Search (and in AI)
Why local search matters more for churches than almost any other organization, the specific setup we use for ministries, and where to start if you're a small church without a big budget.
Read PostJuly 2, 2026
What Is a Fractional CMO — and Does Your Business Need One?
A plain-English breakdown of what a fractional CMO actually does, how it differs from an agency or in-house hire, what it costs, and the signs your business needs one.
Read PostJuly 2, 2026
GEO vs. SEO: What's Actually Different Now That People Ask AI Instead of Google
A plain-English guide to Generative Engine Optimization — how AI engines like ChatGPT and Perplexity decide what to cite, and five things to check on your own site today.
Read PostJuly 2, 2026
Sales and Marketing Alignment — Why Most Small Businesses Get This Wrong
What sales and marketing misalignment actually looks like day to day, what it costs, and a practical framework for closing the gap.
Read PostNot sure where to start?
Let's talk about where you are and where you want to go. The first conversation is always free.
Schedule a Free Consultation